in China, network marketing started relatively late, from 1996 began to be the big enterprises try to use the network, then the crowd is relatively small, but China’s beauty industry began in 2002 after the official rise, fortunately the stage has just started in the beauty industry is the rapid development of the network stage. In this regard, the beauty industry is just catch up with the network marketing express.
one, from yesterday to see the beauty industry and network marketing can not be separated from a source
beauty industry: the beauty industry actually originated from ancient Egypt, has a very long history in the Tang Dynasty, the fastest development, all know that there was a woman of beauty "Queen Ci Xi" she is very careful maintenance, but the development of the beauty industry to a certain extent also reflects the various ethnic groups in different periods the political, economic, cultural and. But the rise of the real beauty industry is in the beginning of 2002, the beauty market growth rate of 20% over the previous years. In the early 80s, the beauty industry is still the most traditional mode of operation. From the age of chemistry to the age of natural plants.
network marketing: according to the statistical data from 1997 to 2000 is the starting stage of network marketing in our country, many other industries began to focus on e-commerce, in 2000 to 2011, network marketing began gradually formed, the beauty industry also began to enter the network marketing. Only at the beginning of the large-scale beauty companies have individual enterprise station, the development of beauty products in the major BtoB platform sales.
two, from today’s beauty industry and network marketing can not be separated from a source
beauty industry: now the beauty industry itself is a relatively scattered resources of the industry, including almost all aspects of people’s lives. Eat, walk, live, play, each is a big industry. As a result, beauty has become the integration of various types of resources. Beauty salon is an important provider of these resources aggregation. At present, most of China’s cosmetic enterprises mainly from family dominated beauty company in management, personnel, and other aspects of the brand, the lack of a clear competitive advantage, even in the 240 on the scale of the beauty salon franchise brand, well known brands rarely.
: network marketing network marketing now added a lot of promotions, the interactive network so that customers can really participate in the marketing process, from the beginning of 2006, Ma Taobao mall, a sign of growing, the beauty industry did not far behind, there are many cosmetic products located in the online purchase, cosmetic enterprises implantation of the concept of brand marketing, like Esther Odie such a good brand, not only has high visibility and good reputation. Start, Odie full range of all aspects of enterprise information.
three, from tomorrow to see the beauty industry and the network marketing can not be separated from a source
beauty industry: franchise chain is expected to